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Značilnosti trženja storitev za segment premožnih strank : diplomsko delo
ID
Muhič, Gregor
(
Author
),
ID
Ahčan, Aleš
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/u_diplome/muhic14691.pdf
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Language:
Slovenian
Keywords:
trženje
,
ekonomija blaginje
,
bogastvo
,
premoženje
,
storitve
,
pozicioniranje proizvoda
,
segmentacija
,
uspeh
,
dobiček
,
kontrola
Work type:
Undergraduate thesis
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[G. Muhič]
Year:
2016
Number of pages:
II, 48 str.
PID:
20.500.12556/RUL-106648
UDC:
339.138
COBISS.SI-ID:
23972582
Publication date in RUL:
21.04.2019
Views:
1310
Downloads:
218
Metadata:
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Secondary language
Language:
English
Title:
Challenges in serving the affluent segment
Keywords:
marketing
,
welfare economics
,
wealth
,
property
,
services
,
positioning
,
segmentation
,
success
,
profit
,
control
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