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Odnos med prodajnim osebjem in blagovno znamko : primer podjetja Lisca
ID Avguštin, Ksenija (Author), ID Konečnik Ruzzier, Maja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/avgustin3084-B.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, poslovno komuniciranje, prodaja, direktno trženje, blagovne znamke, Lisca, konkurenca, kadri, vodenje
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[K. Avguštin]
Year:2018
Number of pages:II, 64, 5 str.
PID:20.500.12556/RUL-105654 This link opens in a new window
UDC:339.138
COBISS.SI-ID:24755942 This link opens in a new window
Publication date in RUL:17.12.2018
Views:974
Downloads:145
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Secondary language

Language:English
Title:Salesperson - brand relationship: the case of Lisca
Keywords:marketing, business communication, sales, direct selling, brands, Lisca, competition, personnel, leadership

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