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Razlika med kupci trgovskih in proizvajalčevih blagovnih znamk kave : diplomsko delo
ID Turjan, Špela (Author), ID Damjan, Janez (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/turjan2313.pdf This link opens in a new window

Language:Slovenian
Keywords:notranja trgovina, nakup, odločanje, izbira, trženje, blagovne znamke, zadovoljstvo, lojalnost, brezalkoholne pijače, kava, tržne raziskave, analiza
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[Š. Turjan]
Year:2006
Number of pages:41 str., 29 str. pril.
PID:20.500.12556/RUL-10423 This link opens in a new window
UDC:339.138
COBISS.SI-ID:16561126 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1588
Downloads:322
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Secondary language

Language:Unknown
Keywords:domestic trade, purchasing, decision making, choice, marketing, trademarks, satisfaction, loyalty, non-alcoholic beverages, coffee, market research, analysis

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