Analiza vplivov na obiskanost domačih tekem NK Olimpija in NK Maribor

Krmelj, Matej (avtor), Žiberna, Aleš (mentor)

Obiskanost nogometnih tekem je v tujini že dobro raziskan pojav. V Sloveniji literature na to temo ni veliko. V tem diplomskem delu je predstavljen obisk domačih tekem dveh največjih slovenskih klubov NK Olimpije in NK Maribora v sezonah 2015/16, 2016/17 in 2017/18. Iz literature izbrane najbolj pomembne spremenljivke so bile uporabljene za prikaz glavnih vplivov na obisk tekem. Podatki za sklope vremena, kvalitete domače in gostujoče ekipe ter časa tekme so bili pridobljeni in analizirani. Primerjave med obema ekipama po sklopu spremenljivk pokažejo določene razlike. Regresijska analiza na vsaki ekipi posebej pokaže, da statistično značilno na obisk domačih tekem NK Olimpije Ljubljane vplivajo povprečna dnevna temperatura na dan tekme, uvrstitev domače ekipe na lestvici na dan tekme in gostovanje ekipe NK Maribor. Na domače tekme NK Maribora pa statistično značilno vpliva povprečna dnevna temperatura dneva tekme, gostovanje NK Olimpije in krog tekme. Na koncu naloge so podani predlogi za izboljšave in bodoče raziskovanje tematike.

• Jezik: Slovenski jezik
• Ključne besede: NK Olimpija Ljubljana, NK Maribor, obisk nogometnih tekem, obisk športnih prireditev, linearna regresija.
• Vrsta gradiva: Diplomsko delo/naloga
• Organizacija: FDV - Fakulteta za družbene vede
• Leto izida: 2018
• PID: 20.500.12556/RUL-102546
• COBISS.SI-ID: 35779933
• Datum objave v RUL: 02.09.2018

Sekundarni jezik

• Jezik: Angleški jezik
• Naslov: Analysis of influences on home match attendance for NK Olimpija and NK Maribor

Izvleček

Football attendance is well researched abroad. In Slovenia not much has been written on that topic. In this work home attendance analysis for two biggest Slovenian football clubs is presented. Most important variables chosen from literature were used to analyse their effects on attendance. Weather, home team and away team form and time of kick off were collected and analysed. Comparisons between the two analysed clubs showed some differences. Two regression analyses were run; one for each club. Regression for NK Olimpija showed average daily temperature on the day of kick off, form of the home club and the presence of away team NK Maribor to be statistically significant. Regression for NK Maribor found temperature on the day of kick off , the presence of their biggest rival NK Olimpija as an away team and round of the analysed fixture to be statistically significant influence on the home match attendance. Maribor form was not as big of a factor as was for Olimpija. Some tips for future research is given at the end of work to aid future endeavour in this field.

• Ključne besede: NK Olimpija Ljubljana, NK Maribor, football match attendance, sport attendance, linear regression.