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Vedenje porabnic pri nakupu kozmetičnih izdelkov : zaključna strokovna naloga visoke poslovne šole
ID
Bracović Strmec, Inja
(
Author
),
ID
Kos Koklič, Mateja
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/vps_diplome/bracovic_strmec791.pdf
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Language:
Slovenian
Keywords:
trženje
,
kozmetika
,
nakup
,
odločanje
,
vedenje potrošnikov
,
psihologija potrošnika
,
raziskave
,
analiza
Work type:
Final paper
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[I. Bracović Strmec]
Year:
2018
Number of pages:
II, 25, 17 str.
PID:
20.500.12556/RUL-101085
UDC:
339.138
COBISS.SI-ID:
24420838
Publication date in RUL:
01.05.2018
Views:
2071
Downloads:
183
Metadata:
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:
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Secondary language
Language:
English
Title:
Behavior of female consumers when buying cosmetic products
Keywords:
marketing
,
cosmetics
,
purchasing
,
decision making
,
consumer behaviour
,
consumer psychology
,
research
,
analysis
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