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Vpliv otrok na nakupne odločitve staršev : zaključna strokovna naloga visoke poslovne šole
ID Verbovšek, Tina (Author), ID Kos Koklič, Mateja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/vps_diplome/verbovsek770.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, vedenje potrošnikov, nakup, odločanje, otroci, kultura, raziskave, analiza
Work type:Final paper
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[T. Verbovšek]
Year:2017
Number of pages:II, 24, I, 12 str.
PID:20.500.12556/RUL-101070 This link opens in a new window
UDC:339.138
COBISS.SI-ID:24325606 This link opens in a new window
Publication date in RUL:01.05.2018
Views:1304
Downloads:117
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Secondary language

Language:English
Title:The impact of children on parents' purchasing decisions
Keywords:marketing, consumer behaviour, purchasing, decision making, children, culture, research, analysis

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