1. Cultural values and consumer ethnocentrism in SloveniaAdela Požežnik, 2015, master's thesis Keywords: Slovenija, medkulturno delovanje, etnocentrizem, kultura, vedenje potrošnikov, odločanje, vrednote, raziskave, analiza, Slovenia, cross-cultural activities, ethnocentrism, culture, consumer behaviour, decision making, values, research, analysis Full text (outside link) |
2. Consumer ethnocentrism and its effects on the French buying behaviourEva Frančič, 2015, master's thesis Keywords: Francija, trženje, etnocentrizem, medkulturno delovanje, vedenje potrošnikov, research, analiza, France, marketing, ethnocentrism, cross-cultural activities, consumer behaviour, raziskave, analysis Full text (outside link) |
3. An analysis of consumer ethnocentrism and its sources and effects in MacedoniaMilena Pagovska, 2015, master's thesis Keywords: Makedonija, medkulturno delovanje, etnocentrizem, trženje, vedenje potrošnikov, odločanje, podatki, meritve, Macedonia, cross-cultural activities, ethnocentrism, marketing, consumer behaviour, decision making, data, measurements Full text (outside link) |
4. The role of socio-psychological factors in consumer ethnocentrism in UkraineElina Komlanc, 2017, master's thesis Keywords: marketing, cross-cultural activities, ethnocentrism, psychology, sociological aspect, consumer behaviour, society, research, data, analysis, Ukraina Full text (outside link) |
5. Consumer ethnocentrism, affinity, animosity and disidentification, and their effects on the purchase behavior of Brazilian consumersSeverin Stepan, 2017, master's thesis Keywords: Brazil, marketing, cross-cultural activities, ethnocentrism, consumer behaviour, purchasing, decision making, research, analysis Full text (outside link) |
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7. The nation as an imagined commodityMaruša Pušnik, Dejan Jontes, 2022, original scientific article Keywords: commodification, ethnocentrism, First Lady, ideology, Melania Trump, nationalism, nation as commodity, nation branding, patriotism, Slovenia, branding, marketing, mass media Full text (file, 202,80 KB) This document has more files! More... |
8. Ethnocentrism in Slovenia : a study of beer consumersMaruša Lekše, 2021, master's thesis Keywords: Slovenia, consumer behaviour, consumer psychology, purchasing, decision making, ethnocentrism, brewery, research, analysis Full text (outside link) |
9. A comparison of perceptions about the global brands on the basis of ethnocentrism in India and SloveniaManodnya Malekar, 2022, master's thesis Keywords: Slovenia, India, marketing, brands, McDonalds, L'Oreal, ethnocentrism, research, analysis Full text (outside link) |
10. International comparisons and intra-national heterogeneity of young-adult consumer characteristics in ChinaZhonghui Ding, 2022, doctoral dissertation Keywords: marketing, consumer, youth, generation gap, decision making, ethnocentrism, cross-cultural activities, regions, international comparisons, China Full text (outside link) |