Keywords: trženje, teorija, filozofija, strategija trženja, ekonomičnost, gospodarnost, potrošnik, psihologija potrošnika, vedenje, kultura, trg, segmentacija, pozicioniranje, komuniciranje, storitve, neprofitne organizacije, poslovna etika, marketinški splet, zgodovinski pregledi, postmodernizem, prihodnost, predvidevanje, učbeniki, zborniki, marketing, theory, philosophy, marketing strategy, economics, consumer, consumer psychology, behavior, culture, market, segmantation, positioning, communication, services, business ethics, non-profit organizations, marketing mix, historical overwiev, postmodernity, future, forecasting, textbooks, miscellanies, collective worksFull text (outside link)
Keywords: organization, knowledge transfer, communications, business efficiency, change leadership, persuasive communication, narrative-based process model, social cognitive theoryFull text (file, 837,05 KB) This document has more files! More...
Keywords: communication, critical theory, public opinion, public sphere, publicness, scientific critique, digital transformationFull text (file, 558,57 KB)