1. Vpliv ekoloških oznak na preference potrošnikov
Karin Jelnikar, 2010, undergraduate thesis

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3. Use of MaxDiff method in selecting green packaging attributes that influence purchase decisions in online shops
Eva Jakomin, Iris Novak, Jasmina Štefanič, Ivan Toroš, Urška Stanković Elesini, 2022, original scientific article

Keywords: advertising, green packaging, green products, MaxDiff analysis, online shop
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5. Vpliv grafičnih elementov pri spletnem oglaševanju
Špela Puhovski, 2020, bachelor thesis/paper

Keywords: analiza oglasov, grafični elementi, oglaševanje na Instagramu, oglaševanje na Facebooku, spletno oglaševanje
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7. Vpliv družbenih medijev na nakup oblačil
Maruša Pleško, 2021, bachelor thesis/paper

Keywords: trženje, moda, družbeni mediji, anketa
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9. Vpliv elementov embalaže na potrošnikovo odločitev o nakupu
Lea Poredoš, 2020, master's thesis/paper

Keywords: embalaža, ekodizajn, načrtovanje embalaže, analiza MaxDiff, kartonska embalaža
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