41. The effect of eco packaging on consumer buying behaviourSimona Stojanova, 2019, magistrsko delo Ključne besede: Slovenia, consumerism, marketing, environmental protection, packaging, recycling, social responsibility, consumer behaviour, research, analysis Celotno besedilo (povezava drugam) |
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44. Generation Y's engagement in sustainable fashion consumption in SlovenijaKatja Kobilšek, 2020, magistrsko delo Ključne besede: marketing, consumer behaviour, textile industry, sustainable development, brands, purchasing, decision making, generation gap, ethics, research Celotno besedilo (povezava drugam) |
45. Attitudes of Slovenian consumers towards green cosmeticsEma Perhavec, 2020, magistrsko delo Ključne besede: marketing, consumerism, consumer behaviour, purchasing, decision making, cosmetics, ecology, research, analysis Celotno besedilo (povezava drugam) |
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47. Millennials' attitudes towards Instagram advertisementsBarbara Pikl, 2020, magistrsko delo Ključne besede: marketing, advertising, advertisement, media, social networks, Instagram, youth, research, analysis Celotno besedilo (povezava drugam) |
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49. The phenomenon of programmatic advertising and audience targetingNeli Lenček, 2019, magistrsko delo Ključne besede: marketing, electronic marketing, information technology, goal, market, consumer, comparative advantages, research, data, analysis Celotno besedilo (povezava drugam) |
50. Making brands matter to generation ZVladimira Ajduković, 2020, magistrsko delo Ključne besede: marketing, marketing strategy, marketing mix, brands, age, generation gap, social networks, research, analysis Celotno besedilo (povezava drugam) |