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12. Generation Y's engagement in sustainable fashion consumption in SlovenijaKatja Kobilšek, 2020, magistrsko delo Ključne besede: marketing, consumer behaviour, textile industry, sustainable development, brands, purchasing, decision making, generation gap, ethics, research Celotno besedilo (povezava drugam) |
13. Attitudes of Slovenian consumers towards green cosmeticsEma Perhavec, 2020, magistrsko delo Ključne besede: marketing, consumerism, consumer behaviour, purchasing, decision making, cosmetics, ecology, research, analysis Celotno besedilo (povezava drugam) |
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16. Decision-making techniques of the consumer behaviour optimisation of the product own priceIvan Marc, Janez Kušar, Tomaž Berlec, 2022, izvirni znanstveni članek Ključne besede: decision-making techniques, Industry 4.0, manufacturing symmetry, consumer purchasing behaviour, average cost of product, optimisation Celotno besedilo (datoteka, 2,73 MB) Gradivo ima več datotek! Več... |
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18. Factors underlying wine purchases of Taiwanese millennialsAndreja Saša Osterc, 2022, magistrsko delo Ključne besede: Taiwan, wine-business, market, international trade, retail trade, consumer behaviour, purchasing, decision making, research Celotno besedilo (povezava drugam) |
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20. Ethnocentrism in Slovenia : a study of beer consumersMaruša Lekše, 2021, magistrsko delo Ključne besede: Slovenia, consumer behaviour, consumer psychology, purchasing, decision making, ethnocentrism, brewery, research, analysis Celotno besedilo (povezava drugam) |