1. Internet marketingDave Chaffey, Richard E. Mayer, Kevin James Johnston, Fiona Ellis-Chadwick, 2000, priročnik Ključne besede: poslovanje, Internet, uporaba računalnika, marketing, strategija trženja, trženje, informacije, tržno planiranje, tržne poti, tržna struktura, WWW, promocija, elektronsko poslovanje, elektronski denar, uspešnost poslovanja, učinkovitost, prodaja na drobno, prihodnost, predvidevanje, razvoj, poslovne odločitve, business, Internet, marketing, computer application, marketing strategy, informations, marketing planning, marketing channels, marketing structure, World Wide Web, promotion, electronic commerce, electronic transactions, success of business operation, efficiency, retail sale, future, forecasting, development, business decision-making Celotno besedilo (povezava drugam) |
2. Marketing theory2000, učbenik za višje in visoke šole Ključne besede: trženje, teorija, filozofija, strategija trženja, ekonomičnost, gospodarnost, potrošnik, psihologija potrošnika, vedenje, kultura, trg, segmentacija, pozicioniranje, komuniciranje, storitve, neprofitne organizacije, poslovna etika, marketinški splet, zgodovinski pregledi, postmodernizem, prihodnost, predvidevanje, učbeniki, zborniki, marketing, theory, philosophy, marketing strategy, economics, consumer, consumer psychology, behavior, culture, market, segmantation, positioning, communication, services, business ethics, non-profit organizations, marketing mix, historical overwiev, postmodernity, future, forecasting, textbooks, miscellanies, collective works Celotno besedilo (povezava drugam) |
3. Predicting borrower's default by financial and non-financial indicators in discriminant analysis functionKatja Žgur, 2015, magistrsko delo Ključne besede: poslovne finance, financiranje, kreditna sposobnost, ocene, stečaj, ekonomska predvidevanja, indikatorji, modeli, business finance, financing, credit rating, evaluation, bankruptcy, economic forecasting, indicators, models Celotno besedilo (povezava drugam) |
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5. The use of Merton’s credit risk model for credit scoring of private firmsKevin Knavs, 2022, magistrsko delo Ključne besede: Slovenia, private company, company performance, business efficiency, economic forecasting, models, shares, capital, debts, international comparisons, Germany Celotno besedilo (povezava drugam) |
6. Understanding digital platform evolution using compartmental modelsGabriel Andy Szalkowski, Patrick Mikalef, 2023, izvirni znanstveni članek Ključne besede: market, digitalization, forecasting, models, digital economy, network effects, compartmental models, market dynamics, business forecasting Celotno besedilo (datoteka, 3,25 MB) Gradivo ima več datotek! Več... |
7. The effects of financial frictions on Slovenian companiesDarja Zabavnik, Miroslav Verbič, 2023, izvirni znanstveni članek Ključne besede: enterprises, investments, economic forecasting, models, balance sheet channel, financial frictions, business investment, transmission channels, panel VAR approach Celotno besedilo (datoteka, 7,66 MB) Gradivo ima več datotek! Več... |