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225. Brand loyalty to smartphones in SloveniaHaris Beširević, 2017, master's thesis Keywords: Slovenia, marketing, high technology, mobile telephony, brands, value, loyalty, models, research, analysis Full text (outside link) |
226. Web analytics usage in e-commercePatricia Bevc, 2017, master's thesis Keywords: marketing, electronic marketing, marketing strategy, electronic commerce, analytical department, analysis, research, primeri, Slovenia Full text (outside link) |
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228. Measurement of marketing performance and marketing strategy in Slovenian companiesGrega Todorović, Anja Trobec, 2017, master's thesis Keywords: Slovenia, enterprises, marketing, marketing strategy, business communication, business efficiency, measurements, research, analysis Full text (outside link) |
229. An analysis of ethics in marketing tobacco productsMila Zečević, 2017, master's thesis Keywords: marketing, ethics, business ethics, tobacco industry, social responsibility, advertising, youth, children, research Full text (outside link) |
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