101. Consumer-based brand equityMaja Konečnik Ruzzier, Nuša Petek, Mojca Bavdaž, 2022, original scientific article Keywords: marketing, brands, consumer behaviour, consumer-based brand equity, brand management, brand relationship, brand
loyalty, brand awareness, brand image, perceived quality Full text (file, 473,50 KB) This document has more files! More... |
102. Consumer confusion caused by nutrition apps in product healthiness evaluationMila Zečević, Petar Gidaković, Vesna Žabkar, Mateja Kos Koklič, 2022, original scientific article Keywords: marketing, nutrition, consumer behaviour, consumer confusion, perceived healthiness, attitude certainty, inconsistent information, nutrition apps Full text (file, 801,88 KB) This document has more files! More... |
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104. The importance of physical activity in improving preconception healthMirko Prosen, Boštjan Žvanut, Patrik Pucer, Ana Polona Mivšek, Petra Petročnik, Jouni Tuomi, 2021, review article Keywords: fertility, health promotion, health behaviour, physical activity, preconception care, public health Full text (file, 218,97 KB) This document has more files! More... |
105. The influence of brand sustainability on purchase intentionsPetar Gidaković, Mateja Kos Koklič, Mila Zečević, Vesna Žabkar, 2022, original scientific article Keywords: marketing, brands, consumer behaviour, brand sustainability, brand impressions, brand morality, brand warmth, brand competence Full text (file, 350,78 KB) This document has more files! More... |
106. Mechanisms of aggressive behaviour in dogsElena Gobbo, 2022, doctoral dissertation Keywords: dogs, animal behaviour, ethology, aggressive behaviour, cognition, personality, attachment styles, animal physiology Full text (file, 40,36 MB) |
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108. Ethnocentrism in Slovenia : a study of beer consumersMaruša Lekše, 2021, master's thesis Keywords: Slovenia, consumer behaviour, consumer psychology, purchasing, decision making, ethnocentrism, brewery, research, analysis Full text (outside link) |
109. Online impulse buying during the COVID-19 pandemicEva Ogorevc, 2022, master's thesis Keywords: marketing, consumer behaviour, purchasing, decision making, online shopping, pandemic, Covid-19, research, analysis Full text (outside link) |
110. Consumption of dietary supplements and trust in information sources with regard to the COVID-19 pandemicMaria-Paula Tomac, 2022, master's thesis Keywords: marketing, consumer behaviour, purchasing, decision making, health, research, analysis, pandemic, Covid-19 Full text (outside link) |