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301. Sustainability communication
Urša Golob, Klement Podnar, Vesna Žabkar, 2023, original scientific article

Keywords: meta-narrative review, green advertising, communication, sustainability
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302. Effects of brand identity for employees in Bosnia and Herzegovina
Hasan Okanović, 2022, master's thesis

Keywords: Bosnia and Herzegovina, marketing, enterprises, brands, corporate identity, image, research, analysis
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303. The role of social media in communicating sustainability
Jelena Mugoša, 2022, master's thesis

Keywords: marketing, business communication, social networks, sustainable development, research, interviews, analysis
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304. Consumer confusion and attitude strength in the perception of online nutrition information
Mila Zečević, 2022, doctoral dissertation

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305. Marketing assets' development and their management during a brand crisis
Petar Gidaković, 2022, doctoral dissertation

Keywords: marketing, business communication, brands, crises, problem solving, strategy, management, business efficiency
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306. Impact of social media engagement and email communication exposure on the online subscription services customer
Matej Kovač, 2022, doctoral dissertation

Keywords: marketing, social networks, consumer, business communications, brands, relationship marketing, loyalty, models, research, analysis
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307. International comparisons and intra-national heterogeneity of young-adult consumer characteristics in China
Zhonghui Ding, 2022, doctoral dissertation

Keywords: marketing, consumer, youth, generation gap, decision making, ethnocentrism, cross-cultural activities, regions, international comparisons, China
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308. Vpliv barv na potrošnikovo izbiro blagovnih znamk na podlagi nezavednega znamčenja
Katja Lotrič, 2023, master's thesis

Keywords: trženje, vedenje potrošnikov, psihologija potrošnika, nakup, odločanje, psihologija, raziskave, analiza
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309. The connection between sustainability reporting and financial performance in Slovenian companies
Jan Kolenc, 2023, master's thesis

Keywords: Slovenija, trajnostni razvoj, poročila, finančna poročila, raziskave, metodologija, analiza
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310. Prepoznavnost blagovne znamke podjetja Vrtnarstvo Breskvar
Teja Breskvar, 2023, master's thesis

Keywords: Slovenija, podjetje, Vrtnarstvo Breskvar, trženje, blagovne znamke, raziskave, analiza
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