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Razumevanje koncepta korporativne identitete - meje novonastajajočega raziskovalnega polja
ID Podnar, Klement (Author)

URLURL - Presentation file, Visit http://www.dlib.si/details/URN:NBN:SI:DOC-RA8SYXCY This link opens in a new window

Language:Slovenian
Keywords:integrirano komuniciranje, podjetja, identiteta, imidž, ugled
Work type:Not categorized
Typology:1.01 - Original Scientific Article
Organization:FDV - Faculty of Social Sciences
Publisher:Marketing magazin
Year:2000
Number of pages:Str. 67-76
Numbering:Letn. 4, št. 6
PID:20.500.12556/RUL-64363 This link opens in a new window
UDC:659.44
ISSN on article:1408-1652
COBISS.SI-ID:15520813 This link opens in a new window
Publication date in RUL:10.07.2015
Views:1333
Downloads:158
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Record is a part of a journal

Title:Akademija MM
Shortened title:Akad. MM
Publisher:Marketing magazin
ISSN:1408-1652
COBISS.SI-ID:65123840 This link opens in a new window

Secondary language

Language:English
Title:Understanding corporate identity - limitations of newly arisen research field
Keywords:integrated communication, companies, identity, image, good reputation

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