Keywords: real-time bidding, click-through rate prediction, feature embedding, feature transformationFull text (file, 533,98 KB)
Keywords: censored data, click-through rate prediction, real-time bidding, incremental learning, big data, demand-side platformFull text (file, 1,37 MB)
Keywords: artificial intelligence, machine learning, click-through rate prediction, real-time bidding, incremental learning, big data, demand-side platformFull text (file, 1,51 MB)
Keywords: real-time bidding, click-through rate prediction, cost-sensitive learning, custom loss functionFull text (file, 3,20 MB)
Keywords: artificial intelligence, machine learning, multi-task learning, real-time bidding, viewability prediction, click-through rate prediction, conversion rate prediction, deep & cross network, cross-stitch layer, soft attention, uncertainty based loss weighingFull text (file, 1,39 MB)