11 - 13 / 13 12 |
11. Marketing assets' development and their management during a brand crisis Petar Gidaković, 2022, doktorska disertacija Ključne besede: marketing, business communication, brands, crises, problem solving, strategy, management, business efficiency |
12. Identification of user acceptance factors of a new reporting solution at Hilti Tilen Burgar, 2023, magistrsko delo Ključne besede: informatics, business intelligence, changes, programmes, problem solving, cases |
13. Assessing readiness for business analytics adoption : the case of a small retail company in Serbia Tijana Milović, 2023, magistrsko delo Ključne besede: small enterprises, commercial enterprise, informatics, data analytics, organization, technology, environment, problem solving |