20.500.12556/RUL-695 Analiza razvoja pohištvenega programa Kolorina diplomsko delo - visokošolski strokovni študij Analysis of the development of Kolorina furniture programme graduation thesis - higher professional studies V zaostrenih gospodarskih razmerah je razvoj novega izdelka nujen, a negotov proces. Osnovno vodilo uspešnega poslovanja je dobro poznavanje potreb in želja kupcev. Izvajanje vseh stopenj razvoja izdelka je stabilna in varna pot k uspešni izvedbi projektov. Za pozitiven rezultat je nujno dobro in usklajeno sodelovanje lastnikov in zaposlenih. Prikazali smo konkreten potek razvoja novega pohištvenega programa KOLORINA v podjetju Garant pohištvena industrija, d. d., Polzela. Podrobno smo analizirali 2 stopnji v procesu razvoja: tehnološko-proizvodno in tržno razvijanje izdelka. Na osnovi analize smo ugotovili odstopanje od osemstopenjskega teoretičnega modela razvoja novega izdelka. In times of fierce economic situation the development of a new product is an essential, yet insecure process. The basic rule of running a business successfully is a good knowledge of the needs and wishes of the customers. Maintaining all steps in the development of a product represents a safe and stable way towards the successful performance of projects. Good and synchronized cooperation of the owners and the employees is essential for achieving positive results. A concrete development of a new KOLORINA furniture programme at the Garant furniture industry, joint-stock company, Polzela is shown. The 2 steps, namely the technological production development and the marketing development of the product, are precisely analysed. Based on the analyses, the deviations from the 8 step theoretical model of developing a new product were dealt with. razvoj izdelka pohištvo trženje product development furniture marketing true false false [M. Lesjak] Slovenski jezik Angleški jezik Diplomsko delo 2014-07-11 12:26:44 2014-07-11 12:26:44 2022-07-11 10:41:34 0000-00-00 00:00:00 2012 0 Ljubljana 0 IX, 69 f., [8] f. pril. 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 684:658.624 2056841 vs_lesjak_marko.pdf vs_lesjak_marko.pdf 1 6BDF5F8FE191384E9AC274BBC160F157 fb995471a74bd944b44c8a585d0a31ef0435b8ff386b3494ff5ddd531b538eb3 68e9428c-a1b9-11eb-a523-00155dcfd717 20.500.12556/rul/03ecce79-c3c8-49a7-9c9a-77db9188b704 https://repozitorij.uni-lj.si/Dokument.php?lang=slv&id=132485 Biotehniška fakulteta 0 0 0