20.500.12556/RUL-182250 Novinarske vloge in samorazumevanje novinark življenjskostilnih rubrik slovenskih medijev magistrsko delo Journalistic roles and self-understanding of female journalists in lifestyle columns of Slovenian media Avtorjem življenjskostilnega novinarstva, ki se posvečajo temam, kot so potovanja, vrtnarjenje, kulinarika, glasba, slavne osebnosti in moda, se med normativnimi vlogami pripisuje predvsem razvedrilna. Bolj poglobljeno sta se vlog novinarjev življenjskostilnih rubrik lotila tudi Folker Hanusch in Thomas Hanitzsch. Po njunih raziskavah in ugotovitvah se zgleduje tudi ta magistrska naloga – na podlagi odgovorov, ki so jih intervjuvanke zagotovile med poglobljenimi intervjuji, je bil glavni cilj proučiti, kako slovenske novinarke, ki ustvarjajo vsebine o življenjskostilnih tematikah, vidijo svojo vlogo v družbi in novinarstvu. Iz tega je sledila ugotovitev, da je slovenskim novinarkam, ki ustvarjajo tovrstne vsebine, pomembno predvsem prenašanje zabave in razvedrila občinstvom. Prepoznajo se predvsem v vlogah upravljavca razpoloženja in navdihujočega zabavljača. Magistrska naloga se je lotila tudi morebitnih dejavnikov, ki bi vplivali na takšno dojemanje svojih vlog. V primeru slovenskih novinark pretirani vodstveni, politični ali tržni pritiski na njihovo vsebino dela ne vplivajo, opažajo pa vpliv tehnološkega napredka in posledično zmanjšanje razpoložljive človeške pozornosti, za katero se morajo mediji boriti. To ne pomeni, da obravnavane novinarke poročajo zavajajoče; držijo se normativnih pričakovanj novinarstva. Lifestyle journalists, who cover topics such as travel, gardening, cooking, music, celebrities and fashion, are primarily assigned the role of entertainment among their normative roles. Folker Hanusch and Thomas Hanitzsch have also explored the roles of lifestyle journalists in more depth. Their research and results are also the inspiration for this master's thesis – based on the answers provided by the interviewees during in-depth interviews, its main goal was to examine how Slovenian journalists who create content about lifestyle content see their role in society and journalism. This led to the conclusion that for Slovenian journalists who create such content, it is primarily important to bring entertainment and amusement to the audience. They identify themselves primarily in the roles of mood managers and inspiring entertainers. The master's thesis also addressed potential factors that would influence this perception of their roles. In the case of Slovenian journalists, the content of their work is not influenced by excessive managerial, political or market pressures, but they do notice the impact of technological progress and the consequent reduction in available human attention, which the media have to fight for. This does not however mean that the journalists in question report misleadingly; they nevertheless adhere to the normative expectations of journalism. življenjskostilno novinarstvo novinarske vloge slovensko novinarstvo lifestyle journalism journalistic roles Slovenian journalism true true false Ž. E. Čeh Slovenski jezik Angleški jezik Magistrsko delo/naloga 2026-05-05 11:12:47 2026-05-05 11:12:54 2026-05-07 09:45:25 0000-00-00 00:00:00 2026 0 Ljubljana 0 Ljubljana 1 spletni vir (1 datoteka PDF (154 str.)) 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 070(497.4)(043.2) 194241 277329155 28227.pdf 28227.pdf 1 3691A97B70F9584F603A3B2B0B037279 5c9bf79468521d320bcd9bd1279735d41e0fcf986566b4a156dc932093fa6441 510d929d-4862-11f1-b0ab-0050569b8976 https://repozitorij.uni-lj.si/Dokument.php?lang=slv&id=233339 Fakulteta za družbene vede 0 0 0