20.500.12556/RUL-170391 Okoljski diskurzi v televizijskih novicah: primeri izrednih okoljskih onesnaženj gospodarskih družb v Sloveniji magistrsko delo Environmental discourses in television news: cases of major environmental pollution by corporations in Slovenia V zaključnem delu analiziram poročanje treh slovenskih televizijskih programov o okoljskih incidentih, ki so jih povzročila podjetja Eternit, Kemis in hotel Delfin. Z multimodalno analizo diskurza sem raziskala, kako so ta podjetja reprezentirana, kakšne strategije uporabljajo mediji in čigavi interesi so izpostavljeni. Ugotovitve kažejo, da se način poročanja razlikuje glede na vrsto incidenta, profil podjetja in uredniško politiko. Eternit je predstavljen tehnično in nevtralno, Kemis kot moralno sporen akter z izpostavljenostjo čustvenim odzivom, hotel Delfin pa skozi institucionalni okvir brez izrazitega konflikta. Javna televizija ohranja bolj formalen ton, komercialni mediji pa uporabljajo emocionalne poudarke, osebne zgodbe in vizualne učinke. Objektivno poročanje je redko, pogosto se prevzemajo institucionalni pogledi. Raziskava potrjuje, da mediji aktivno oblikujejo pomen okoljske resničnosti ter vplivajo na javno dojemanje odgovornosti. S tem prispevajo k legitimizaciji določenih akterjev in zanemarjanju drugih. Poudarjena je potreba po bolj odgovornem in transparentnem novinarstvu ter po večji refleksiji o vlogi medijev v okoljskem diskurzu. This thesis analyzes the reporting of three Slovenian television programs on environmental incidents caused by the companies Eternit, Kemis, and Hotel Delfin. Using multimodal discourse analysis, I examined how these companies are represented, which strategies the media employ, and whose interests are highlighted. The findings show that the style of reporting varies depending on the type of incident, the company’s profile, and the editorial policy of the media outlet. Eternit is portrayed in a technical and neutral manner, Kemis as a morally questionable actor exposed to emotional public responses, while Hotel Delfin is framed institutionally, without significant moral conflict. Public television tends to maintain a formal tone, whereas commercial broadcasters use emotional emphasis, personal stories, and visual effects. Objective reporting is rare, with institutional perspectives often implicitly adopted. The research confirms that the media actively shape the meaning of environmental reality and influence public perceptions of responsibility. In doing so, they contribute to legitimizing certain actors while marginalizing others. The study highlights the need for more responsible and transparent journalism, along with greater reflection on the role of media in shaping environmental discourse. multimodalna analiza okoljska onesnaženja medijski diskurz televizijsko poročanje multimodal analysis environmental pollution media discourse television reporting true true false M. Orel Slovenski jezik Angleški jezik Magistrsko delo/naloga 2025-07-04 10:58:48 2025-07-04 10:58:52 2025-07-31 12:03:49 0000-00-00 00:00:00 2025 0 Ljubljana 0 Ljubljana 1 spletni vir (1 datoteka PDF (96 str.)) 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 075.2:504.5(043.2) 175572 244450051 20013.pdf 20013.pdf 1 06B883AD2300E0CB7932ADB83E066FB7 1f86f855cc31af1f6aa91ea44c8c0af671e7f544b25b6d761f69e379346f4fef 34293bb4-58b3-11f0-b232-0050569b8976 https://repozitorij.uni-lj.si/Dokument.php?lang=slv&id=212389 Fakulteta za družbene vede 0 0 0