20.500.12556/RUL-168282 Out of the way, human! understanding post-adoption of last-mile delivery robots The pace of technological development is exceeding expectations and transforming the landscape of last-mile delivery. This study investigates how users' post-adoption behavior in using delivery robots is formed. Based on the task-technology fit (TTF) model, we present a research model that includes both direct and indirect factors that have been previously overlooked in the literature. We collected data from 550 users of delivery robots. Our structural equation modelling results show that two hedonic- (i.e., gratification and anthropomorphism) and three utilitarian- (i.e., service quality experience, delivery task requirements, and user-facing technology performance) driven factors predict perceived TTF in using delivery robots. Value-in-use and trust have sequential mediating effects that connect perceived TTF and service reuse likelihood and word-of-mouth recommendation. Our findings suggest ways to improve last-mile delivery robot strategies and provide practical implications for the industry. delivery robot last-mile delivery task-technology fit model organizacija digitalizacija družbeni mediji true false true Angleški jezik Slovenski jezik Članek v reviji 2025-04-07 15:03:12 2025-04-07 15:06:15 2025-04-08 04:02:35 0000-00-00 00:00:00 2024 0 0 15 str. article no. ǂ123242 Vol. 201 Apr. 2024 0000-00-00 Zaloznikova Objavljeno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 658.8 0040-1625 10.1016/j.techfore.2024.123242 184132355 1-s2.0-S0040162524000386-main.pdf 1-s2.0-S0040162524000386-main.pdf 1 8CC32460E2BFF6DA54D968BB22C00153 81f4be52a91950bf91f72189848b129a0c3ca7799f225adae6b876182b50ee98 dd5652ba-13af-11f0-b232-0050569b8976 https://repozitorij.uni-lj.si/Dokument.php?lang=slv&id=201432 https://www.sciencedirect.com/science/article/pii/S0040162524000386 0 ea955eeb-13af-11f0-b232-0050569b8976 https://repozitorij.uni-lj.si/Dokument.php?lang=slv&id=201433 Ekonomska fakulteta 0 0 0