20.500.12556/RUL-125074 Motivi potrošnje za uporabniško kreirane video vsebine med otroki diplomsko delo Motives for usage of user generated video content among children Otroci se danes vključujejo v internetni prostor vse bolj zgodaj kot kadarkoli prej. Na spletu gledajo videoposnetke, igrajo igrice in se s pomočjo socialnih omrežij povezujejo s svojimi vrstniki. Vendar med najbolj priljubljenimi aktivnostmi na spletu gledanje videoposnetkov zaseda sam vrh. Zato YouTube, največja spletna platforma za deljenje video vsebin, v zadnjih nekaj letih beleži velik porast priljubljenosti zlasti pri otrocih. Ti radi gledajo predvsem vloge, unboxing videe, prenose igranja video igric, izzive in video vodiče (ang. tutoriale videos). Ti se uvrščajo med uporabniško kreirane video vsebine, saj jih ustvarjajo in objavljajo običajni ljudje in ne velike medijske hiše. Mnogi starši se zavedajo, kakšne vsebine njihovi otroci gledajo na spletu, vendar se jim nemalokrat pojavi želja razumeti, zakaj se odločajo za takšne posnetke. Ker je na to temo narejenih dokaj malo raziskav, sem se odločila pozornost tej temi posvetiti v svojem diplomskem delu, kjer sem s pomočjo kvalitativne metode izvedla poglobljene intervjuje s petimi otroki in prišla do motivov, zaradi katerih otroci določene posnetke izbirajo. Today's children are entering the internet space at an early age than ever before. They use the internet to watch videos online, play games, and connect with their peers through social media. However, watching videos takes the very top among the most popular activities kids do online. Resulting in sites like, YouTube, the world's largest online video-sharing platform, to experience a huge rise in popularity over the past few years, especially among children who like to watch vlogs, unboxing videos, Let’s play videos, challenges and tutorials. Because these types of videos are being created and published by ordinary people and not by big media houses, they are labelled as user-generated video content. Most parents are aware of the type of content their children like to watch online, showing desire to understand why their children choose the content they watch. I decided to focus my dissertation on this question as I realised, when reviewing literature, that not much of research has been done on this topic. By conducting in-depth interviews with 5 children, I came up with motives that children have for watching user-generated content. motivi video vsebine otroci YouTube videi internet. motives video content children YouTube videos internet true true false [N. Babić] Slovenski jezik Angleški jezik Diplomsko delo/naloga 2021-03-04 08:30:02 2021-03-04 08:30:05 2022-09-04 04:02:44 0000-00-00 00:00:00 2021 0 Ljubljana 0 Ljubljana 42 str. 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 366:004.738.5-053.2(043.2) 125761 54420483 4291.pdf 4291.pdf 1 4DE5B484D0040842A61F73C5D8B0D8B6 4ac2bb31fd8637f303e327ec1d3773bd9ba8f227fe9f415fb372b0a6f5e63946 a943554a-a1bb-11eb-a523-00155dcfd717 https://repozitorij.uni-lj.si/Dokument.php?lang=slv&id=140724 Fakulteta za družbene vede 0 0 0