A theory on serendipitous destination brandingAvram, Doru (Avtor) Gartner, William C. (Mentor) Mihalič, Tanja (Komentor) tourismtourist geographymarketingbrandsqualityloyalty[D. Avram]20192020-03-04 03:28:51Magistrsko delo/naloga114668UDK: 338.48COBISS_ID: 25551590sl