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1. The design of logistics systems by logistics practitioners - optimal results by the use of the conjoint-analysis? Herbert Kotzab, Thomas Reutterer, 1999, pregledni znanstveni članek Ključne besede: marketing, supply chains, conjoint analysis, management |
2. Preferences of different target groups of consumers in case of furniture purchase Leon Oblak, Branko Glavonjić, Andreja Pirc Barčić, Teja Bizjak, Petra Grošelj, 2020, izvirni znanstveni članek Ključne besede: marketing, buying decision process, furniture, conjoint analysis |
3. Consumer preference for nutrition and health claims Marija Klopčič, Polona Slokan, Karmen Erjavec, 2020, izvirni znanstveni članek Ključne besede: nutrition claims, health claims, focus group, conjoint analysis, trust, preference |